I-PURE V, etholwe uLouis Vuitton, iwuchungechunge lobucwebe oluhle kakhulu nolusezingeni eliphakeme, oluhlinzeka nge-LV ngobuhlakani bangempela, obusabalala ngesivinini sokukhanya, nokukhanya okungenakuqhathaniswa.Uchungechunge lwe-PURE V lwengeza izinguquko zesimanje kusiginesha engu-V edumile ka-Louis Vuitton ngesakhiwo sayo.Ziqeqeshe ngesitayela esivelele, ususa izinhlamvu zegolide ezimhlophe, idayimane, ne-agate esikhumbeni.
I-V yakudala kaLouis Vuitton yethulwa ochungechungeni lobucwebe be-Acte V olusezingeni eliphezulu lwango-2014.Kulokhu, ukwakheka kwayo kwejiyomethri kuhunyushwa kabusha ngokuthi PURE V ngezitayela eziyisishiyagalombili eziyigugu kakhulu."Ngifuna ukuveza ingqikithi ka-V kuleli qoqo lobucwebe bezinga eliphezulu."UFrancesca Amfitheatrof, uLouis Vuitton Watch kanye noMqondisi wezobuciko bobucwebe, uthe: “Ngifuna ukuyichaza kabusha ukuze ngiyenze ibe yesimanjemanje.Umthombo wami oyinhloko wogqozi Ubuciko bokuhlobisa obusezingeni eliphansi lapho u-Gaston-Louis Vuitton abeka khona u-V epotimendeni ngeminyaka yawo-1920s kanye nawo-1930s.”
Ukuze kugcinwe imigqa yokudala ka-Louis Vuitton, u-Francesca Amfitheatrof udweba izifinyezo ezidumile ngesitayela esingabonakala ngokubuka nje.Leli bhodi lokusayina elinesibindi nelinamandla elimise okuka-V liqinisa uhlaka lwesakhiwo ngokusebenzisa imivimbo eya phezulu naphansi.“Ku-PURE V, isikhumba esiqhamukayo lapho ugqoke ubucwebe sibaluleke njengobucwebe uqobo.UFrancesca Amfitheatrof uthe: “Ngiyethemba ukuthi lolu shintsho oluncane lungaphinde luholele imfashini, i-avant-garde, nokugqokwa kalula.Ngoba manje abesifazane bafuna ubucwebe be-Multi-purpose high-end obune-turtleneck emnyama nejakhethi ye-tuxedo.”

Enye into yakudala yalolu chungechunge ibhalansi.I-PURE V yakhiwe ngamatshe ayigugu ayisishiyagalombili, asatshalaliswa ngokulinganayo emigedeni, amasongo, izindandatho, namacici.Umqondo oyinhloko umbala ofanayo kanye nezinto ezibonakalayo: igolide elimhlophe elinamadayimane amhlophe kanye ne-agate emnyama.Amatshe ayigugu aziwa kakhulu abonisa ubuhle nokukhanya kwawo emigedeni yegolide emhlophe.I-V ephakathi nendawo yomgexo ifaniswe nedayimane elimise okwepheya eline-carat.Inguqulo yamathoni amabili yalolu chungechunge iphefumulelwe ubuciko bokuhlobisa futhi yakhiwe indandatho yentamo engenakuvinjelwa, ehlotshiswe ngemigqa ye-agate, futhi i-central V edumile iyidayimane elingunxantathu.
Izindandatho namasongo zihlanganisa imigqa emincane yedayimane esikiwe engunxande nemigqa ye-agate namadayimane angunxantathu, okusikhumbuza isitayela somklamo omnyama nomhlophe weminyaka yokuhlanya yaseFrance (iminyaka eyi-10 ngawo-1920).Babonisa idizayini elula kakhulu enezilinganiso eziphelele., Iveza kahle idizayini yesimanje yekhulu lama-21.